Genelia D’Souza has finally joined the bandwagon of Bollywood ladies in endorsing fairness creams. She is already the face of Virgin mobiles, but now has gone on to sign a fairness cream brand. The bubbly actress, who stole everyone’s heart with her performance in Jaane Tu…Ya Jaane Na, is now endorsing Garnier’s new product, ‘Garnier Light’ which is a skin lightening lotion.

The fairness cream market already has a host of Bollywood beauties endorsing various brands. While Deepika Padukone is the brand ambassador of Johnson and Johnson’s new fairness cream ‘Neutrogena Fine Fairness’, Sonam Kapoor is the face of ‘L’Oreal White Perfect’. Even Katrina Kaif is the face of Olay skin whitening cream. Now with this endorsement, Genelia too seems has joined the race to decide, ‘Who’s the fairest of them all?’